State of AI 2026 Report Is Live!

Blog

AI Insights · Timothy · April 2021

Q1 2021 Performance of Top Unicorn Games on iOS in the US

A glance at how the top five Unicorn Games fared on the iOS platform in the United States during the first quarter of 2021. Insights from Sensor Tower reveal trends in downloads and user engagement.

Q1 2021 Performance of Top Unicorn Games on iOS in the US

In the first quarter of 2021, the enchanting world of unicorn-themed mobile games has shown varying performance trends on the iOS platform in the United States. Data from Sensor Tower offers a glimpse into how these applications have captivated users during this period.

Girl Games: Unicorn Slime by Shake It has experienced a slight decrease in downloads, starting the quarter with around 13K and ending with approximately 8K. The game's weekly active users also followed a downward trend, from 38K to 29K. Despite these shifts, the game's revenue remained relatively stable, hovering around the 15K to 16K mark weekly.

Budge Studios' My Little Pony: Harmony Quest also saw a decline in downloads from 5K to 4K and a slight drop in weekly active users from 13K to 11K. The game's revenue fluctuated mildly throughout the quarter, with peaks and troughs between 5K and 7K.

Aysha Irfan's Unicorn Mommy Care Game displayed a more pronounced decrease in downloads from 9K to 2K, while the revenue showed a notable decline after the mid-quarter point. The weekly active users remained relatively robust, only slightly decreasing from 58K to 49K over the quarter.

Coco Pony - My Dream Pet, developed by Coco Play, showed a steady decline in both revenue and downloads, with revenue falling from 598 USD to 200 USD and downloads decreasing from 2.6K to 1.4K. The weekly active users mirrored this trend, dropping from 3.8K to 2.3K.

Lastly, TutoTOONS's My Baby Unicorn had a more optimistic performance in terms of downloads, which peaked mid-quarter at around 15K before settling to 9K. Weekly active users reached their zenith at 32K in mid-quarter but ended at a lower 24K. Revenue remained somewhat consistent, averaging around 300 USD weekly.

For more detailed insights and the latest trends in app performance, Sensor Tower's comprehensive analysis tools provide a deeper dive into the data.


Sensor Tower's platform is an enterprise-level offering. Interested in learning more?


Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: April 2021